Diamond Announces Top Products for March 2020

(Baltimore, MD) — (April 28, 2020) — With a new mission and a new costume, Jessica Drew returns in Karla Pacheco and Pete Perez's Spider-Woman#1 from Marvel Comics, the best-selling comic book of March according to information provided by Diamond Comic Distributors, the world's largest distributor of comics, graphic novels, and pop culture merchandise.

Marvel Comics was March's top publisher with a 40.98% dollar share and a 46.76% unit share. DC was second with a 27.34% dollar share and a 27.58% unit share. Image Comics was third for the month, followed by IDW Publishing, BOOM! Studios, Dark Horse Comics, and Dynamite Entertainment.

Marvel Comics had seven titles among March's top ten best-selling comics. In addition to Spider-Woman #1, Thor #4 ranked #3, X-Men #8 ranked #4, Wolverine #2 ranked #5, Skottie Young and Humberto Ramos' Strange Academy #1 ranked #6, X-Men #9 ranked #8, and The Immortal Hulk #33 ranked #9. DC had three titles in the top ten: the oversized anniversary issue The Flash #750 ranked #2, Batman #90 ranked #7, and Batman #91 ranked #10. Among the premier publishers, Jonathan Hickman and Mike Huddleston's Decorum #1 was Image Comics' best-selling book for March at #20, BOOM! Studios' Mighty Morphin Power Rangers/Teenage Mutant Ninja Turtles #4 ranked #51, IDW Publishing's Transformers vs. The Terminator #1 ranked #85, Dynamite Entertainment's Red Sonja: Age of Chaos #3 ranked #92, and Michael Allred's X-Ray Robot #1 was Dark Horse Comics top book for the month at #131.

Kieron Gillen and Dan Mora's Once & Future Volume 1: The King Is Undead, a modern fantasy inspired by the Arthurian legend published by BOOM! Studios, was the best-selling graphic novel of March. Also from BOOM! Studios, Something Is Killing the Children Volume 1 ranked #2. Marvel Comics had five titles in the top ten: Al Ewing and Joe Bennett's The Immortal Hulk Volume 6 ranked #3, followed by The History of the Marvel Universe Treasury Edition at #5, New Mutants Volume 1 at #6, Jason Aaron and Esad Ribic's King Thor at #7, and Star Wars Volume 13: Rogues and Rebels at #9. DC had two titles in the top ten: Amy Wolfram and Agnes Garbowska's DC Super Hero Girls: Powerless ranked #4 and Marieke Nijkamp and Manuel Preitano's The Oracle Code ranked #8. Also in the top ten, Oni Press' Rick and Morty vs. Dungeons & Dragons II: Painscape ranked #10.

Funko's POP! Dragon Ball Z: Super Saiyan 2 Vegeta Vinyl Figure, a PREVIEWS Exclusive, was the best-selling toy of March. Also from Funko, the PREVIEWS Exclusive POP! Marvel: Spider-Man Into the Spider-Verse: Casual Miles Morales Vinyl Figure ranked #3. Diamond Select Toys had two products in the top ten: the Marvel Select: Spider-Man Figure, based on Sony's best-selling Spider-Man PlayStation 4 video game, ranked #4, and the Disney Select Classic Figures ranked #6. Also in the top ten, DC Collectibles' Batman vs. Harley Quinn Battle Statue (Second Edition) ranked #10.

Paizo Publishing's Pathfinder: Gamemastery Guide, a sourcebook for the second edition of the Pathfinder role-playing game, was March's best-selling game product and one of Paizo's eight products among the month's top ten. Dynamite Entertainment's Elvira, Mistress of the Dark's Spectral Switchboard, a Ouija board-style game starring the horror icon, ranked #6 for the month.

TOP COMIC BOOK PUBLISHERS

RETAIL MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 40.98%
DC COMICS 27.34%
IMAGE COMICS 6.40%
IDW PUBLISHING 4.51%
BOOM! STUDIOS 3.25%
DARK HORSE COMICS 2.97%
DYNAMITE ENTERTAINMENT 2.38%
VIZ MEDIA 1.61%
ONI PRESS 0.80%
VALIANT ENTERTAINMENT 0.67%
OTHER NON-TOP 10 9.11%
 
UNIT MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 46.76%
DC COMICS 27.58%
IMAGE COMICS 6.17%
IDW PUBLISHING 3.87%
BOOM! STUDIOS 3.21%
DYNAMITE ENTERTAINMENT 2.05%
DARK HORSE COMICS 1.94%
ARTISTS WRITERS & ARTISANS INC 0.80%
VALIANT ENTERTAINMENT 0.75%
ONI PRESS 0.60%
OTHER NON-TOP 10 6.26%

COMPARATIVE SALES STATISTICS

  DOLLARS UNITS
MARCH 2020 VS. FEBRUARY 2020
COMICS -1.54% -0.21%
GRAPHIC NOVELS 1.76% -15.12%
TOTAL COMICS/GN -0.65% -1.35%
TOYS -15.00% 26.16%
MARCH 2020 VS. MARCH 2019
COMICS -15.59% -6.56%
GRAPHIC NOVELS -13.05% -26.54%
TOTAL COMICS/GN -14.90% -8.21%
TOYS -6.43% 19.43%
YEAR-TO-DATE 2020 VS. YEAR-TO-DATE 2019
COMICS -5.51% -4.48%
GRAPHIC NOVELS -1.51% -5.43%
TOTAL COMICS/GN -4.39% -4.55%
TOYS -0.02% -6.56%
Q1 2020 VS. Q4 2019
COMICS -19.13% -16.76%
GRAPHIC NOVELS -6.04% -2.58%
TOTAL COMICS/GN -15.74% -15.84%
TOYS -15.32% -16.23%

NEW TITLES SHIPPED

PUBLISHER COMICS
SHIPPED
GRAPHIC NOVELS
SHIPPED
MAGAZINES
SHIPPED
TOTAL
SHIPPED
MARVEL COMICS 99 38 0 137
DC COMICS 83 24 0 107
IDW PUBLISHING 36 16 0 52
IMAGE COMICS 39 11 0 50
DARK HORSE COMICS 19 25 0 44
BOOM! STUDIOS 22 9 0 31
DYNAMITE 21 1 0 22
ONI PRESS INC. 6 5 0 11
VIZ MEDIA LLC 0 10 0 10
VALIANT ENTERTAINMENT LLC 6 2 0 8
OTHER NON-TOP 10 140 156 16 312
TOTAL 471 297 16 784

TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 SPIDER-WOMAN #1 $4.99 JAN200803-M MARVEL COMICS
2 THE FLASH #750 $7.99 DEC190400-M DC COMICS
3 THOR #4 $3.99 JAN200930-M MARVEL COMICS
4 X-MEN #8 $3.99 JAN200843-M MARVEL COMICS
5 WOLVERINE #2 $3.99 JAN200832-M MARVEL COMICS
6 STRANGE ACADEMY #1 $4.99 JAN200795-M MARVEL COMICS
7 BATMAN #90 $3.99 JAN200509-M DC COMICS
8 X-MEN #9 $3.99 JAN200845-M MARVEL COMICS
9 THE IMMORTAL HULK #33 $5.99 JAN200899-M MARVEL COMICS
10 BATMAN #91 $3.99 JAN200511 DC COMICS

TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 SPIDER-WOMAN #1 $4.99 JAN200803-M MARVEL COMICS
2 THE FLASH #750 $7.99 DEC190400-M DC COMICS
3 ROBIN 80TH-ANNIVERSARY 100-PAGE SUPER SPECTACULAR #1 $9.99 JAN200496-M DC COMICS
4 THE IMMORTAL HULK #33 $5.99 JAN200899-M MARVEL COMICS
5 STRANGE ACADEMY #1 $4.99 JAN200795-M MARVEL COMICS
6 STRANGE ADVENTURES #1 [*] $4.99 JAN200506-M DC COMICS
7 X-MEN #8 $3.99 JAN200843-M MARVEL COMICS
8 WOLVERINE #2 $3.99 JAN200832-M MARVEL COMICS
9 HELLIONS #1 $4.99 JAN200820-M MARVEL COMICS
10 X-MEN #9 $3.99 JAN200845-M MARVEL COMICS

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 ONCE & FUTURE VOL. 1 TP $16.99 DEC191235 BOOM! STUDIOS
2 SOMETHING IS KILLING CHILDREN VOL. 1 TP $14.99 DEC191236 BOOM! STUDIOS
3 THE IMMORTAL HULK VOL. 6 TP $15.99 DEC190988 MARVEL COMICS
4 DC SUPER HERO GIRLS: POWERLESS TP $9.99 NOV190498 DC COMICS
5 HISTORY OF THE MARVEL UNIVERSE
TREASURY EDITION TP
$29.99 NOV190960-M MARVEL COMICS
6 NEW MUTANTS BY HICKMAN VOL. 1 TP $15.99 FEB201054 MARVEL COMICS
7 KING THOR TP $15.99 DEC190986 MARVEL COMICS
8 THE ORACLE CODE TP $16.99 NOV190499 DC COMICS
9 STAR WARS VOL. 13: ROGUES AND REBELS TP $17.99 DEC190989 MARVEL COMICS
10 RICK AND MORTY VS. DUNGEONS & DRAGONS II: PAINSCAPE TP $19.99 NOV191821 ONI PRESS

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 X-MEN: CHILDREN OF ATOM HC BOX SET $500.00 SEP190974 MARVEL COMICS
2 UNCANNY X-FORCE BY REMENDER OMNIBUS HC $100.00 SEP190971 MARVEL COMICS
3 WONDER WOMAN: THE GOLDEN AGE OMNIBUS VOLUME 4 HC $150.00 MAR190609 DC COMICS
4 HISTORY OF THE MARVEL UNIVERSE
TREASURY EDITION TP
$29.99 NOV190960-M MARVEL COMICS
5 BATMAN: WHITE KNIGHT DELUXE EDITION HC $49.99 NOV190529 DC COMICS
6 ONCE & FUTURE VOLUME 1 TP $16.99 DEC191235 BOOM! STUDIOS
7 MARVEL MASTERWORKS: DAZZLER VOL. 1 HC $75.00 SEP190975-M MARVEL COMICS
8 POWER PACK CLASSIC OMNIBUS VOL. 1 HC $125.00 SEP190972-M MARVEL COMICS
9 THE WICKED & THE DIVINE VOLUME 4 HC (MR) $64.99 OCT190161 IMAGE COMICS
10 SOMETHING IS KILLING CHILDREN VOL. 1 TP $14.99 DEC191236 BOOM! STUDIOS

TOP 10 TOYS BY DOLLARS INVOICED

RANK DESCRIPTION ITEM CODE VENDOR
1 POP! DRAGON BALL Z: SUPER SAIYAN 2 VEGETA FIGURE JAN199073 FUNKO
2 PERSONA 5: FUTABA SAKURA FIGMA MAR198472 GOOD SMILE COMPANY
3 POP! MARVEL: SPIDER-MAN INTO THE SPIDER-VERSE: CASUAL MILES MORALES VINYL FIGURE JAN199071 FUNKO
4 MARVEL SELECT: SPIDER-MAN (PS4 VIDEO GAME) FIGURE AUG192734 DIAMOND SELECT TOYS
5 IRON GIANT DIECAST 1/12-SCALE ACTION FIGURE JAN188313 1000 TOYS INC.
6 DISNEY SELECT CLASSIC FIGURES AUG192721 DIAMOND SELECT TOYS
7 IRON GIANT (BATTLE MODE) DIECAST 1/12-SCALE FIGURE JUN199052 1000 TOYS INC.
8 OVERWATCH: PHARAH FIGMA NOV188215 GOOD SMILE COMPANY
9 TRANSFORMERS GENERATIONS: GHOSTBUSTERS ECTOTRON FIGURE SEP198051 HASBRO TOY GROUP
10 BATMAN VS. HARLEY QUINNBATTLESTATUE (SECOND EDITION) AUG190702 DC COLLECTIBLES

TOP 10 GAMES BY DOLLARS INVOICED

RANK DESCRIPTION ITEM CODE VENDOR
1 PATHFINDER GAMEMASTERY GUIDE HC (P2) NOV192998 PAIZO PUBLISHING
2 PATHFINDER: LOST OMENS: GODS & MAGIC HC (P2) NOV193000 PAIZO PUBLISHING
3 PATHFINDER GAMEMASTERY GUIDE SPECIAL EDITION HC (P2) NOV192999 PAIZO PUBLISHING
4 PATHFINDER CORE RULEBOOK HC (P2) MAY193227 PAIZO PUBLISHING
5 STARFINDER RPG CORE RULEBOOK HC JUN173371 PAIZO PUBLISHING
6 ELVIRA: MISTRESS OF DARK SPECTRAL SWITCHBOARD JUN191229 DYNAMITE ENTERTAINMENT
7 TOME OF BEASTS POCKET EDITION APR198095 PAIZO PUBLISHING
8 PATHFINDER ADVENTURE PATH: THE EXTINCTION CURSE VOLUME 1 (P2) NOV193001 PAIZO PUBLISHING
9 CREATURE CODEX HC JUL183073 PAIZO PUBLISHING
10 WIZARDS & SPELLS: A YOUNG ADVENTURER’S GUIDE HC JAN201997 TEN SPEED PRESS

 

Dollar Market Shares for March 2020
Dollar Market Share – March 2020
Unit Market Shares for March 2020
Unit Market Share – March 2020

 

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located inNorth Americaand around the world.  Additional sales made to online merchants and other specialty retailers may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

The New Titles Count Chart includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books, lenticular covers, digital combo packs, and graphic novels at different price points count as separate SKUs for each edition.

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ABOUT DIAMOND COMIC DISTRIBUTORS (DCD)—Diamond is at the nexus of comics and pop culture merchandise. Based in Baltimore, MD, DCD is the world's largest distributor of English-language comic books and pop-culture related merchandise, servicing thousands of specialty retailers worldwide. For more information, visit Diamond on the web at www.diamondcomics.com.

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