Diamond Announces Top Products For November 2011
Dec 09, 2011
(BALTIMORE, MD) — (December 9, 2011) — Wonder Woman and Aquaman enter the fray as Earth's heroes join forces against the Parademons in Geoff Johns and Jim Lee's Justice League #3 from DC Comics, November's best-selling comic according to information provided by Diamond Comic Distributors, the world's largest distributor of comics, graphic novels, and pop culture merchandise.
DC Entertainment led the market again in November, taking 34.69% of the month's retail dollars and 39.66% of units sold. Marvel Comics showed a strong second place for the month, with 33.30% of retail dollars and 37.94% of units.
November's sales as a whole improved over October's by 4.33% with a strong increase of nearly 30% in the graphic novel segment. November's sales in the print categories were up by double digits over the previous November's, and the year-to-date sales are up nearly 2% over 2010.
A classic tale, Charles Dickens' A Christmas Carol, is given a new twist in Lee Bermejo's Batman: Noel hardcover graphic novel from DC Comics, which was November's best-selling graphic novel.
Blizzard's World of WarCraft is the most-played massively multiplayer online role-playing game in the world, and DC Direct released new dynamic figures based on the game in November with the World of WarCraft Premium Series 4 Figures, the month's best-selling Toys product to specialty retailers.
Risk, one of the best-selling board games of all-time, was given a persistent gameplay makeover for Hasbro's Risk Legacy, giving the publisher the best-selling Game to specialty retailers in November.
TOP COMIC BOOK PUBLISHERS
| PUBLISHER |
RETAIL MARKET SHARE |
UNIT MARKET SHARE |
| DC ENTERTAINMENT | 34.69% | 39.66% |
| MARVEL COMICS | 33.30% | 37.84% |
| IMAGE COMICS | 5.36% | 4.60% |
| IDW PUBLISHING | 5.28% | 3.65% |
| DARK HORSE COMICS | 4.56% | 3.47% |
| DYNAMITE ENTERTAINMENT | 3.48% | 3.20% |
| BOOM! STUDIOS | 1.64% | 1.55% |
| VIZ MEDIA | 1.05% | 0.39% |
| AVATAR PRESS | 0.97% | 0.55% |
| RANDOM HOUSE | 0.96% | 0.27% |
| OTHER NON-TOP 10 | 8.70% | 4.81% |
COMPARATIVE SALES STATISTICS
| DOLLARS | UNITS | |
| Versus Last Month | ||
| Comics | -4.57% | -7.00% |
| Graphic Novels | 29.67% | 30.06% |
| Total Comics/GN | 4.33% | -4.98% |
| Versus Same Month LY | ||
| Comics | 23.10% | 31.19% |
| Graphic Novels | 12.43% | -0.69% |
| Total Comics/GN | 19.44% | 28.12% |
| Versus Year-To-Date LY | ||
| Comics | 4.06% | 7.01% |
| Graphic Novels | -2.56% | -10.27% |
| Total Comics/GN | 1.87% | 5.47% |
| Versus Last 12-Month Rolling | ||
| Comics | 1.01% | 3.02% |
| Graphic Novels | -1.46% | -8.40% |
| Total Comics/GN | 0.21% | 2.03% |
TOP 10 COMIC BOOKS
| RANK | DESCRIPTION | PRICE |
ITEM CODE |
VENDOR |
| 1 | JUSTICE LEAGUE #3 | $3.99 | SEP110095 | DC |
| 2 | BATMAN #3 | $2.99 | SEP110120 | DC |
| 3 | ACTION COMICS #3 | $3.99 | SEP110114 | DC |
| 4 | GREEN LANTERN #3 | $2.99 | SEP110137 | DC |
| 5 | POINT ONE | $5.99 | SEP110496 | MAR |
| 6 | AVENGING SPIDER-MAN #1 | $3.99 | SEP110536 | MAR |
| 7 | UNCANNY X-MEN #1 | $3.99 | SEP110591 | MAR |
| 8 | DETECTIVE COMICS #3 [*] | $2.99 | SEP110124 | DC |
| 9 | FLASH #3 | $2.99 | SEP110102 | DC |
| 10 | WOLVERINE AND X-MEN #2 | $3.99 | SEP110589 | MAR |
TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS
| RANK | DESCRIPTION | PRICE |
ITEM CODE |
VENDOR |
| 1 | BATMAN: NOEL DELUXE EDITION HC | $22.99 | JUL110245 | DC |
| 2 | HELLBOY: HOUSE OF THE LIVING DEAD HC | $14.99 | JUN118156 | DAR |
| 3 | THE BOYS VOLUME 9: BIG RIDE TP | $24.99 | SEP110972 | DE |
| 4 | THE WALKING DEAD VOLUME 1: DAYS GONE BYE | $9.99 | JUL068351 | IMA |
| 5 | BATMAN AND ROBIN VOL. 2: BATMAN VS ROBIN TP | $17.99 | AUG110241 | DC |
| 6 | SCALPED VOLUME 8: YOU GOTTA SIN TO GET SAVED TP (MR) | $17.99 | AUG110288 | DC |
| 7 | GREEN LANTERN: WAR OF THE GREEN LANTERNS HC | $29.99 | JUL110252 | DC |
| 8 | SAILOR MOON VOLUME 2 TP | $10.99 | SEP111140 | RAN |
| 9 | B.P.R.D.: BEING HUMAN TP | $17.99 | AUG110037 | DAR |
| 10 | JOE THE BARBARIAN DELUXE EDITION HC (MR) | $29.99 | MAY110294 | DC |
TOP 10 TOYS
| RANK | DESCRIPTION |
ITEM CODE |
VENDOR |
| 1 | WORLDS OF WARCRAFT PREMIUM SERIES 4 FIGURES | NOV100306 | DC |
| 2 | GREEN LANTERN SERIES 4 FIGURES | APR110271 | DC |
| 3 | BLACKEST NIGHT ACTION FIGURE BOX SET | APR110270 | DC |
| 4 | MARVEL SELECT: INCREDIBLE HULK FIGURE | DEC074356 | DST |
| 5 | SPIDER-MAN & FIREFIGHTER NYCC 2011 MINIMATE 2-PACK | MAY118250 | DST |
| 6 | MARVEL SELECT: SPIDER-MAN FIGURE | JUL091428 | DST |
|
7 |
MARVEL SELECT: BLACK WIDOW FIGURE | AUG108034 | DST |
| 8 | X-MEN DANGER ROOM SESSIONS: GAMBIT FINE ART STATUE | MAY111836 | KOT |
| 9 | DC HEROES WAVE 19 ACTION FIGURES | MAR118284 | MAT |
| 10 | SPIDER-WOMAN STATUE | MAR111818 | BOW |
TOP 10 GAMES
| RANK | DESCRIPTION |
ITEM CODE |
VENDOR |
| 1 | RISK LEGACY | JUN118204 | KEN |
| 2 | MARVEL HEROCLIX: INCREDIBLE HULK EXPANSION | OCT112062 | NEC |
| 3 | THE WALKING DEAD TV BOARD GAME | JUL112137 | CRY |
| 4 | DOCTOR WHO FAMILY BOARD GAME | OCT101792 | DIA |
| 5 | DOCTOR WHO ACTION BOARD GAME | OCT101791 | DIA |
| 6 | MAGIC THE GATHERING TCG: INNISTRAD BOOSTER PACKS | AUG112115 | WIZ |
| 7 | DC HEROCLIX: SUPERMAN: BATTLE FOR SMALLVILLE FAST FORCES | JUL118255 | NEC |
| 8 | TOP GEAR BOARD GAME | AUG118197 | DIA |
| 9 | MUNCHKIN: AXE COP | JUL112169 | PSI |
| 10 | YU-GI-OH! TCG: PHOTON SHOCKWAVE BOOSTER PACKS | JUL118061 | KON |
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Dollar Market Share – November 2011 |
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Unit Market Share– November 2011 |
How does Diamond calculate the charts? It all starts at the comic book shop.
Data for Diamond’s sales charts — which include the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from a universe of over 3,500 comic book specialty shops located in North America and around the world. The account base includes brick-and-mortar comic book specialty shops, Internet merchants, and other specialty stores.
Unit and dollars sales are calculated based upon orders invoiced and shipped to Diamond accounts during any given month, which comprises initial pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable.
Please note that comics marked with an asterisk have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.
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